Blog Archive

Saturday, August 4, 2012

How much satisfaction do you need to get satisfaction?


Day 4

On a daily basis we hear key words like “Customer Satisfaction”, and the key outlines designed to uplift satisfaction levels and goals. Many company surveys primarily focuses on attaining the numbers in accomplishing the customer experience and measuring the degree of satisfaction. From the key saying “The customer is always right”, I believe the trend has shifted to measure the customer experience, and customer satisfaction. In the cell phone technology era, there are many applications for apple stores, and android stores that will help the customers rate their satisfaction level for other customers. People constantly review rating sourced programs like Urbanspoon, hotel ratings, hospital compare, doctor ratings, and many more.

How much satisfaction do you need to get satisfaction??

I have always wondered this question. Does this have any co-relation to the supply and demand ratio? The more prospective avenues of satisfaction you supply, the higher the demand bar of satisfaction approaches. Has the concept of satisfaction been abused by clients and customers to receive the compensating perks provided by many levels of organization. Has the bar of compensation become a marketing trend for competitions or a new avenue of advertisement?  

Do you think the concept of satisfaction has turned out be byproduct of marketing, where the ideology of need has been engraved by the advertisement companies more than required? How about the bond between the satisfaction and expectation? First time you received an excellent customer service, the satisfaction level has been attained, but on the second time the same form of customer service is expectation. To receive the satisfaction mark for that customer service then the level of customer service is higher than the expectation,

Do you think this statement will be ever heard?

“I have enough satisfaction in my life and I don’t need any satisfaction anymore.” 

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